Logo. The strong, bold typography reflects the heavy, industrial mechanics of a bicycle, contrasted by the diagonal stripes within the logo that capture the fast-paced energy and swift movement of cycling.
Water Bottle. The three stripes from the logo are reinterpreted and adapted as a graphic element, giving the bottle a distinctive retro character.
Business Card. Features a derivative of the original logo which simulates a highly abstract representation of a bicycle. This versatile element can also function as a distinctive icon across various print and digital applications.
Social Media. An example for an Instagram post introducing the new shop.